Winner Status: GOLD

Client/Brand: London Stock Exchange Group
Agency: Twogether

Headline:
1:1 ABM at its most sophisticated. LSEG achieved 100% account retention and growth within the world’s most competitive industry—investment banking.

Campaign Summary:
Acquisition had elevated and enriched LSEG’s position to become trusted and strategic advisors to C-Suite leaders.

‘A powerful new way forward’

This global 1:1 ABM campaign, targeting 6 key accounts, was driven by unrivalled customer insights to grow their reputation, relationships,

It achieved 100% account retention, protecting $$multi-millions in revenue.

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