Shop Safe
Category
Product Launch or Relaunch
Description
Winner Status: GOLD
Client/Brand: PayPal
Agency: Iris Worldwide
Headline:
We helped shift perceptions that PayPal is not just available online, but also IRL. Providing confidence to merchants and shoppers alike.
Campaign Summary:
As a global payment leader PayPal made a difference during the pandemic. By bringing a game-changing payment innovation, a touch-free in person payment centered around the iconic Touch free QR codes. Our vibrant campaign educated the nation on how to shop safe and brought confidence back to Main Street.
Client Team Credits:
Bob Ferrini
Ben Humphries
Agency Team Credits:
Oli Bealby
Dipti Bramhandkar
Tom Papalouizou
Stella Guimaraes
Additional Contributor:
You can read more about this case and full case summaries by visiting the ANA Marketing Knowledge Center to review award winning case studies from all ANA Award Programs.
Winner Status
- GOLD