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  • Mower "Don't Wait. Celebrate!"
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Mower "Don't Wait. Celebrate!"

Category

Employer Branding

Description

Winner Status: BRONZE

Client/Brand: Mower
Agency: Mower

Headline:
Mower turned everyday wins into a cultural movement, boosting engagement, increasing recognition, and strengthening team pride with a fun, shareable celebration experience.

Campaign Summary:
Mower’s Don’t Wait. Celebrate! made it easy and fun to recognize achievements, big and small. With interactive, personalized celebration videos, employees shared their wins, stayed connected and felt more connected—even in a remote-first world. The initiative helped keep morale high and made celebrating successes a natural part of their culture.

Client Team Credits:
 
 
 
 
 
 
 
 
 
 

Agency Team Credits:
Doug Kamp
Ted Wahlberg
Mike Wheeler
Victor Emond
Bruce Wodka
Yansong Jiang
 
 
 
 
Additional Contributor:


You can read more about this case and full case summaries by visiting the ANA Marketing Knowledge Center to review award winning case studies from all ANA Award Programs.

Winner Status

  • BRONZE
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The Association of National Advertisers (ANA) is the definitive voice of the marketing industry. Since 1910, we have set and advanced the agenda for marketing transformation, connecting over 1,600 member companies to an influential global network, insights and resources that drive growth. Our members represent 20,000 brands and $400 billion in annual marketing investment. Through industry-leading research, the CMO Growth Council, and our proprietary Growth Agenda and Practices, the ANA empowers marketers to shape the future of marketing and create lasting impact for their organizations and the industry.

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